Dreamscape Brandbook
This was a fun project in which the main focus was to fully brand a place/idea/product. In this instance, we were assigned a museum of our choice. Everything from what the architecture would look like, to the types of exhibits featured, the corporate stationary, and everything in between was branded for our museum.
The second half of the book contains the style guide that goes over everything from which type face to use to how to apply the logo on various promotional material. The brand book would be handed to new designers who would be working at the museum so they would be able to design under the corporate guidelines and keep a unified voice within all aspects of the design.
Welcome to Dreamscape, the Museum of Dreams, where reality is wrong, and dreams are for real.